Nicorette

Programme Overview

Partnering with Nicorette, the aim was to empower the audience by demystifying the science of quitting smoking, enabling them to gain a deeper understanding of their brain mechanisms and cultivate effective strategies to reach their goals. Leveraging the credibility of the Explainer Studio and the authoritative voice of Vox, we facilitated the audience's comprehension of the advantages of nicotine replacement therapy. The launch coincided with the pivotal STOPtober month, ensuring timely education and fostering robust engagement during this crucial period.